Holistic Personalise

Holistic Personalise learns who will buy, what and when

Our personalise module delivers relevant web content, offers and advertising even to anonymous users. Personalise uses machine learning and sophisticated data analysis to deliver the right content, at the right time, in the right place, which improves engagement and increases the purchase likelihood.

 

Email

The content engine suggests content based on a user's interaction with the site. We use a user’s interactions to build up a “theme” and “stage”. The more the user interacts with the site, the more we understand them, allowing the engine to deliver more relevant content.

Personalised Content

A smart email engine to send recommended products and offers to users depending on which stage they are in and theme they have. Email templates are written in handlebars and can be uploaded within the system and is used by the email engine. Additionally, you can set up and test email plans.